Mens GEL-Kayano 30 – White/White

When it comes to running shoes, few names carry the weight and familiarity of the Kayano series. Launched in 1993, Toshikazu Kayano’s idea for a new type of trainer managed to revolutionise the running category and inadvertently made his name synonymous with Asics.

Thirty years later, Asics once again releases their annual update to the Kayano – this time though things are more different than usual. The Kayano has received one of it’s biggest makeovers in recent history, with a re-think of the way runners use the model in the current day.

The midsole is revamped with FF BLAST™ PLUS cushioning and a 4mm stack height increase, creating cloud-like softness in every step.​ A new 4D GUIDANCE SYSTEM™ provides an innovative take on stabilising the foot – incorporating midsole geometry and design features including a lateral decoupling groove, medial convex geometry, a newly designed lateral guidance line and new midfoot foam that provide comfort for the fatiguing foot.

The new PureGEL™ technology is strategically positioned below the heel for increased shock absorbtion and a smoother ride. It’s 65% softer than conventional visible GEL™ technology, allowing distance training to feel surprisingly smooth.​